Influencer Marketing

TARGET

To introduce the new series of Burberry Beauty  and stimulate their sales at  Beymen

HOW

We have realized introduction of products and directed their sales both through our collaborations for different concepts and products every month starring a 3 month contract with Rachel Araz Kiresepi.

NUMBER OF INFLUENCERS : 1

RESULT

1.450.293 hits in total

TARGET

To execute campaigns communication in different times, achieve traffic for store and online sales

HOW

We have held sound collaborations such as  store visits and enhanced  online sales making use of  influencers perfectly fit for our client’s campaigns.

RESULT

PERMANENT COMMUNICATION

TARGET

Make announcements for  Pimapen’s  recent social responsibility project “ Put The City on silent mode”

HOW

We have achieved our goal of creating awareness of this project at various social media platforms  through activities of posts and stories by influencers as well as YouTube videos.

NUMBER OF INFLUENCERS : 13

RESULT

1.243.004 hits in total

TARGET

To communicate features of LG UltraFine Ergo Monitor in a natural setting.

HOW

We have had this product installed at residence of an architect living in Bodrum through our cooperation with a YouTube Channel “Daire” and this has been a content collaboration covering successful introduction of product to consumers.

NUMBER OF INFLUENCER: 1

RESULT

Total views of 316.700

TARGET

To introduce the product Eczacıbaşı Dynavit Collagen and enhance their digital sales

HOW

We have delivered products of Dynavit Collagen to our partner influencers so that they accomplish story works with filters prepared by our client company and also give links in their social media accounts to brand’s webpage.

NUMBER OF INFLUENCER: 10

RESULT

Total views of 494.325

TARGET

To disseminate corporate social responsibility projects of Türkiye İş Bankası to wider masses.

HOW

Joyful and informative shares with Influencer mothers and their children have been prepared and shared at social media accounts.

NUMBER OF INFLUENCER: 3

RESULT

Total views of 722.007

TARGET

To communicate podcast series of Bosch Çevre Children’s Theater streaming at Spotify to wider masses.

HOW

We have informed the followers of podcast series of Bosch Çevre Children’s Theater thanks to story shares of our mother influencers and their giving of relevant links in their social media accounts.

NUMBER OF INFLUENCER: 5

RESULT

Total views of 1.003.529

TARGET

To introduce one of the legendary characters of the past, Snoopy, to new generations and warm them up towards this cute character.

HOW

We have sent Snoopy items as presents to 2 influencers of us who appeal to diverse age groups.  One of the influencers has targeted mothers while the other has dedicated her shared content to the youth.

NUMBER OF INFLUENCER: 2

RESULT

Total views of 2.336.862

TARGET

To communicate Dell products dedicated to diverse target masses and build up awareness amongst customers.

HOW

We have delivered 3 influencers that have earnt recognition in different social media platforms and they have mentioned Dell products in their accounts. Besides, we have mentioned performance of gaming monitors at live streaming of gaming accounts at platform Twitch. We have also made collaboration with a channel at YouTube dedicated to film reviews and accomplished a product placement activity about view quality of Dell laptops. And finally we have successfully completed an effective activity at IG with an influencer who is also a famous caricaturist.

NUMBER OF INFLUENCER: 3

RESULT

Total views of 543.435

TARGET

To introduce glassware at Paşabahçe and celebrate Mothers’ Day.

HOW

We have organised the making and sharing of a video clip along with Yılmaz Sisters. The clip has shown this brand new and joyful Mothers’ Day song accompanied by several Paşabahçe Glassware.

NUMBER OF INFLUENCER: 1

RESULT

Total views of 981.099

TARGET

To introduce the latest product of Tadım, a date bar, and increase its sales.

HOW

Influencers have made story activities mentioning Tadım’s Date Bar in their natural settings and successfully accomplished a sales-driven collaboration.

NUMBER OF INFLUENCER: 11

RESULT

Total views of 844.367

TARGET:  To communicate A1O1 Kapıda App to customers and increase its download rate amongst them.

HOW:

Influencers have shared both their shopping experience and campaigns  at A101 Kapıda App after downloading it into their mobile devices and posting it into their social media acounts. This activity has induced the influencers’ followers to download the app and also to have a new shopping experience.

NUMBER OF INFLUENCERS: 11

RESULT:  Total Views of 1.994.476

TARGET:  To disseminate popularity of Metallic Textliner in  fashion industry and attract their attention to a campaign dedicated to them  and posted in the company’s social media accounts.

HOW: 

Making use of Instagram’s latest feature Reels , a video work in a coloured editing has been completed succesfully with the purpose of introducing Faber Castell’s  brandnew items , Metallic Textliner.

NUMBER OF INFLUENCERS: 1

RESULT:  Total Views of 1.307.806

TARGET: To introduce steam cleaning products for household use to prospective customers

HOW: 

Particularly in the ongoing times of pandemic which still demand extra hygiene in all spheres of our lives , the influencers have posted their experience of using steam cleaning products for household use  at their social media accounts succesfully.

NUMBER OF INFLUENCERS: 3

RESULT:  Total Views of 555.403

TARGET: To increase Tadelle’s followers at social media accounts by means of  a project dedicated to Mother’s Day.

HOW:

Selected mother influencers have gifted some of  their followers baskets full of Tadelle products. The followers of Tadelle on social media  have therafter  increased remarkably.

NUMBER OF INFLUENCERS: 4

RESULT: Total Views of 1.022.095

Target:

• To advertise
• Wee Baby Ultra Portal rechargable  breast pump
• To have better recognition in social media.

How:

An activity event of breakfast was organised to bring in brand experts and influencers. At event, the brand experts made a presentation to present both the company and brand. Product review was made and supported via social media shares in different times.

Number of Influencers: 13

Result:

Total views of 3.031.938

Remarkable rise in the number of Wee Baby Instagram account followers.

Target

• To advertise E.C.A. SEREL Touch series
• Announce participation of E.C.A. SEREL to fair and increase visitor statistics

HOW

During its participation to Unicera Fair, E.C.A. SEREL has invited everyday one blogger amongst those who have invited their followers to the fair.  Under the hashtag #dokunaçılsındokunkapansın , those invitees have had the opportunity of cooking in the stand with Touch series.

NUMBER OF INFLUENCERS: 4

RESULT

• Total views of 1.678.060
• Rise in the number of E.C.A. SEREL Instagram account followers
• Rise in the number of visitors to the fair stand

TARGET

To meet mothers in a city every month and touch upon the lives of thousands of mothers

HOW

On the 1st day of the excursion, a city tour which reflects upon support for city tourism, has been made. On the 2nd day, the residents of the city – mothers and their families- have been brought together with bloggers and sponsor brands. A comprehensive interaction has been made possible through stands set up at event, contests and social media shares.

NUMBER OF INFLUENCERS :24

RESULT

• Total views of 63.581.238

(Show rate of 4.541.517 per activity)